WALMART

 

UnknownIn addition to Wild Oats, our team has worked with Wal-Mart on multiple innovation platforms including a branded fresh meat program, seafood transparency programs, produce traceability and animal welfare.
 Four years ago, we introduced Wayne Pacelle and The Humane Society of the United States to key senior managers at Wal-Mart to determine how they could guarantee customers they are being responsible for animal wellness. In May 2015, Wal-Mart announced their animal welfare program, which is being hailed as groundbreaking. We didn’t write the specific program but because of connecting these optimistic leaders, we played a major role in making this happen.